Business Technology and Operations Topics

If you're a small business owner, marketing professional, or literally any computer user seeking to optimize your workflow and boost productivity, incorporating multiple monitors into your setup can be a game-changer. Say goodbye to constantly switching between windows and welcome the...

As a small business, you often need to work twice as hard to promote your company and successfully grow your business. At the same time, you need your technology to operate both reliably and streamlined on a day-to-day basis. Small businesses...

Expanding your business to a second or third location is an exciting milestone, but it also comes with its own set of challenges. As an SEO and marketing expert who has worked with clients in over 24 states, I’ve seen firsthand...

If you have a Google Business Profile (GBP) for your company, you likely received an alarming email regarding your profile’s call history and chat feature. Google recently reached out to business profile owners announcing that they will be shutting down both...

As the founder and CEO of a digital marketing and web design company, my job entails heavy usage of a computer. Whether it's for web design, SEO, or managing digital marketing campaigns, you'll typically find me seated in front of a...

The world wide web has brought numerous benefits to the world, including technological advancements and unimaginable global connections. Unfortunately, it has also led to the rise of cybercrimes that can have detrimental effects. Recent research from Cybercrime Magazine predicts that in...

There is a common misconception that creating a “Google Account” requires a new Gmail account. This is not accurate! You can certainly create a new Google Account and Gmail account at the same time. However, a Gmail account is not required...

Phone Call Tracking, also known simply as “call tracking” in the marketing world, is a methodology of tracking incoming lead calls and attributing the calls to specific marketing campaigns. Put simply, call tracking can help you determine what marketing initiative led...

If you check out our other business tips posts, you’ll find out quite quickly that I am a tremendous fan of Synology NAS (Network Attached Storage) devices. This comes from our experience of successfully using Synology NAS devices at Igniting Business...

In the business environment, companies are looking for ways to improve efficiency when it comes to computer usage. But before you spend money on a faster processor, more RAM, or converting to NVMe SSD, we challenge you to consider upgrading to...

Small businesses require effective ways to save, retrieve, co-author, backup, and share data among employees to boost their competitive advantage. However, maintaining and improving this technological infrastructure could be difficult for small businesses as they commonly have limited resources and small...

In part 1 of our laptop dual monitor series, we shared the advantages of using a second monitor for your laptop. In addition to making it easier to reference information, dual monitors can also help reduce downtime and improve focus. This...

Extending your laptop screen with a dual monitor can make your work and travel life easier. Instead of inefficiently working off one small monitor, you can invest in a secondary monitor – either traditional desktop monitor or a portable monitor. If...

It's easy to assume that being a small business, you'll be easily overlooked by hackers and other criminals, but sadly, that's not the case. In May of 2018, the Internet Crime Complaint Center division (IC3) of the FBI released a Public...

In a recent blog, we talked about how to budget for IT upgrades in your small business, but what if you can find the funds for those large investments?  Computers wear down over time. They get filled up with old documents,...

We posted recently about the importance of embracing and upgrading IT in your small business, but how do you find the cash to actually implement those needed upgrades?  Small businesses have tight profit margins. If you're entering periods of new growth,...

At this point, there is no denying the hold technology has over us - both personally and professionally. Whether we are scrolling through our Facebook in the morning or playing music on Spotify, it has permeated our personal lives. Similarly, technology...

Outsourcing back office duties is a big step for any small business to take, but most find the benefits outweigh the risks and costs. Most small business owners recognize that hiring and training is costly and time-consuming. When you outsource a...

One of the keys to running a successful small business is to constantly find ways to integrate more technology that produces more efficiency and may give you a leg up on the competition. If you know you have a solid product...

It seems with every passing month the technology world offers another intelligent device that is a game changer for an industry. Many of the devices making the news these days are in the realm of personal devices, such as the plethora...